In the mid-90s, the Jordan Brand borrowed Nike’s iconic “Just Do It” catchphrase but added their own original spin to it, turning it into “Dream It, Do It”. Serving as another one of Beaverton’s many slogans meant to inspire their fans to be live an active lifestyle, Dream It, Do It is set to be the inspiration behind a brand new Air Jordan 9 release for March. Dressed in a decidedly vintage color scheme that looks like it fell right off of a 1990s crew neck sweater, this AJ9 combines hits of University Red, Dark Concord, and much more with Black acting as its base as well as providing some much needed neutrality. Putting this sneaker’s inspiration over the top, is a “Dream It, Do It” tongue tag that borrows the exact font and lettering style from numerous pieces of vintage gear that harken back to that inspirational 1990s era. Currently, pairs are expected to hit retailers on March 9th, so grab a detailed look below and stay tuned for updates and a store list as we have it.
Air Jordan 9 Retro Release Date: March 9th, 2019 $190 Color: Black/University Red-Dark ConcordStyle Code: 302370-065